Using ‘leased access’ you can have your own half-hour show once a month, or operate a full time 24/7 TV station, captive to local cable. This can be on any subject with the cable operator prohibited from any degree of control over your content except to not air that which could be ‘lewd or obscene’.
A ‘rule of thumb’ for the cost of airtime secured via ‘leased access’ and based on one site with three different ‘time of day’ categories is, per thousand : 32 cents per hour 12 to 6am; 60 cents per hour, 6am to 6pm and $1.32 per hour, 6pm to 12am. Additional expenses will be a $1,000,000 Media Perils insurance policy and usually a ‘per show’ fee to insert the content into the channel.
Our firm has an affiliate program that provides local carriage by exercising ‘leased access’ covered under our insurance and, if needed, the infrastructure to have less expensive inserts as well as ‘live TV’ capability. Our affiliate program can not only save you on actual expenses but we handle any and all problems that may arise with the cable operator.
That’s ‘leased access’ on cable in a nutshell. (www.leasedaccess.org)
We also use and promote an online video program that includes your own Internet TV channel that can be scheduled just as networks on cable; your won video channel, branded for you and with no third party ads as with YouTube competing for your visitors. This inexpensive program also includes video email, valuable for use in branding yourself and sharing video examples with prospect clients, advertisers, etc.; a Webinar style platform that offers more than other well known webinar programs (this lets you show your desktop to others in real time); and a web conferencing platform where you can have up to 16 persons together live on your monitor.
We use the Web Show (your own Internet TV channel) to transmit shows that air simultaneously on the Internet and cable.
If you think you’re interested in either local commercial cable or Internet TV or both, please email where you are, where you would want to be on cable, what length show(s), (half, full hour or?), how many times a month, week or day and any questions and I’ll provide details.
It is far easier to start your own show and probably far less expensive than you may think. See Plans in menu bar.
StogTv is a nationwide provider of commercial airtime on local cable sites using a little known U.S. law that requires all cable sites to provide carriage to independent programmers.
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